Why shop with us?
Never shopped with us before? Here's a few reasons why you should!
Wide product selection
With sports optics available from over 30 leading brands in a range of price brackets to suit your budget, you’ll be sure to find something that meets your optical needs.
NZ warranty
We don't believe in parallel importing, so products from all our brands are sourced from the official New Zealand distributor, and are covered by a New Zealand warranty.
Great prices
We’re committed to offering competitive prices so that you can make big savings. We also have a Price Match Guarantee, so feel free to get in touch if you see the same product at a lower price elsewhere.
Knowledge and expertise
We’ve got years of experience in the optics field, both as retailers and users, and we’re always on hand to answer your product-related questions, however big or small.
Customer satisfaction
It’s our mission to make you happy. We promise to provide you with an easy-to-use website and an awesome shopping experience. Let us take the hassle out of purchasing so that you can spend more time enjoying your hobbies.
Free delivery
Shipping across the whole of NZ is 100% FREE! Name the place and we'll deliver your product to your door.
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- Astronomy
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- Birds
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- Children
- Choosing binoculars
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- Hunting
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- Kite Optics
- Kowa Binoculars
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- Landscape Binoculars
- Leupold
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- New Zealand
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- Nikko Stirling
- Nikko Stirling riflescopes
- Nikon Binoculars
- NZ Tom Tit
- Olympus Binoculars
- Online shopping
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- Rudolph Optics
- Safety and security
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- Scenery Binoculars
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- Spotting Scopes
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- Talley
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- Valdada USA
- Vanguard Optics
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- Vortex
- Waterproof Binoculars
- Website upgrades
- Zeiss
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